taking 3 new DTC brands in November
Get landing pages that lower your CPA.
Custom landing pages every month. Built, launched and measured for you.
A 2-minute video review of your landing page. No call needed.

We fix where paid traffic leaks
Your ad and page don’t match.
Someone clicks a beautiful ad and lands on a generic product page. The promise is gone, so they leave.
New visitors aren’t ready to buy.
People who saw your brand five seconds ago get a “buy now” page with nothing to build trust first.
Every ad goes to the same page.
You test ten ad angles, but all of them land on one page that speaks to none of them.
In 2026, ads cost about 40% more than two years ago.
The landing page is the one place you can lower your CPA without raising your ad budget.
We make a page for every ad you run

Product page for visitors ready to buy
For people who already want the product. One clear promise, reviews up top, no menu to get lost in.


Advertorial for visitors new to your brand
Reads like an article. Tells the story, answers doubts, then introduces the product.


Listicle to compare options
“5 reasons…” Easy to scan, built for shoppers weighing their choices.


Offer page for promotions
Bundles and deals that lift order value during sales and launches.

How it works
Teardown. Send us your site and ad. In 2 working days you get a 2-minute video: where buyers drop off and what to fix first. (Done)
Choose a package. Pick Launch or Build. Fixed price. 50% deposit to start. (In progress)
Strategy and copy. We study your ads, reviews and customers, pick the angle, and write direct-response copy that continues your ad’s promise. (Upcoming)
Design and build. We design the page mobile-first, create the visuals, and build it in your Shopify: fast, tracked and tested on real phones. Live in 10 working days. (Upcoming)
Launch and measure. Your ads go to the new page. Early read at day 14; conversion rate and CPA, before vs after, at day 30. Then we start the next one. (Upcoming)
Packages. Fixed price. Fixed timeline.
Launch
$850, one time
Best for brands that want to try us with one page first
- Scope1 landing page
- IncludedResearch, sales copy, design, visuals and build
- TimelineLive in 10 working days
- After launchSee what changed: your conversion rate and CPA, 30 days before vs after
Build
$2,500 / month
Best for brands running paid ads with new angles to launch
- Scope2 landing pages a month
- IncludedResearch, sales copy, design, visuals and build, for every page
- TimelineEach page live in 10 working days
- After launchBefore/after report on every page: conversion rate and CPA
Build + Test
$4,500 / month
Best for brands with 20k+ paid visits a month
- Scope2 landing pages a month, each A/B tested
- IncludedEverything in Build, plus A/B test setup and monitoring
- TimelineEach page live in 10 working days
- After launchKnow for sure what makes a page sell better, A/B tested on the same traffic
Not sure which fits? The teardown tells you.
Frequent questions we receive
Process
How fast is it?
What do you need from me?
Do you work with my media buyer?
What if I don’t like the design?
Do I need to be on Shopify?
Pricing and results
Why is this cheaper than an agency?
Do you guarantee more sales?
What’s the difference between Build and Build + Test?
Not sure you have enough traffic to test?
Who owns the pages?
Can I cancel?
aaarcana is a landing page studio for DTC brands, based in Prague. Our designers, copywriters and developers have years of experience in ecommerce, UX and direct-response marketing. We take on a few brands at a time, so you work directly with the people doing the work.
Get your free teardown.
In 2 working days: a 2-minute video showing where your ads and page lose buyers,
and what to fix first.
